Immersion for the wellbeing of older people

A new way to care for body and mind

WELLBEING-immersive is an innovative project that combines immersive virtual reality (IVR), cognitive stimulation, physical activity, and mindfulness in a group setting to enhance the cognitive, emotional, and social wellbeing of older people, including those experiencing typical aging or mild cognitive impairment (MCI).

It addresses key challenges of aging such as memory loss, decreased autonomy, social isolation, and emotional distress.

 Awards received:

• Eines 2024 Award – promoted by the Universitat Autònoma de Barcelona, the City Council of Mollet del Vallès, the Regional Council of Vallès Occidental, the Regional Council of Vallès Oriental, and the Provincial Council of Barcelona.
• Palma de Castelldefels Gran Margalló 2024 Award – for implementing immersive reality in the field of health and wellbeing, promoted by the City Council of Castelldefels.

In collaboration with  Broomx 

Using non-invasive, non-pharmacological immersive technology, it creates personalized experiences that simulate real-life scenarios and emotionally meaningful environments. The content, developed with professionals and researchers, guides participants through therapeutic journeys to stimulate memory, attention, executive function, and emotional regulation.

Each session is multimodal:

1. Mindfulness meditation to promote calm, focus, and emotional balance.
2. Cognitive exercises to improve memory, processing speed, and reasoning.
3. Light physical activity to enhance neuroplasticity and cerebral oxygenation.
    

Group-based delivery fosters social interaction, mutual support, and motivation, reducing isolation and risk of depression. The immersive format increases engagement and adherence compared to traditional methods.

The project is already in use in several immersive therapy rooms in Catalonia, with outcomes such as:

• Improved emotional state.
• Reduced anxiety.
• Increased motivation for self-care.
• Better cognitive engagement.

We collaborate with leading institutions such as Vall d’Hebron Hospital and the University of Zaragoza.

For caregivers—both family and professional—WELLBEING-immersive is a practical, scalable tool that can be easily integrated into residential facilities, day centres, and hospitals, helping reduce the burden of care.

WELLBEING-immersive promotes aging with dignity, autonomy, and quality of life. It is a replicable, scalable solution grounded in science and human connection, contributing to a future of healthy, active aging.